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Beagans 1806 Craft Cocktails

The goal was to design and develop a ready-to-drink canned cocktail line that was bold and disruptive. Beagans 1806 brand visuals communicated to customers the importance of seizing the moment. Whether you are indoors or outside on an adventure; Beagans offers a craft cocktail experience, providing the flexibility to be enjoyed anywhere and with anyone (legally permitting of course).

Creative Direction, Design & Production
Phillip Digiacomo

Scope
Brand discovery, ideation & execution, positioning strategy, visual identity, ui/website design, packaging design, print production, marketing collateral, publications, advertisements, presentations, product renderings, photo retouching, point of sale, retail displays, merchandise, social media, brand development & style guides.

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“Phillip is a great person to work with. His creative eye and attention to detail helps make projects come to life better than expected. I appreciate Phillip's ability to listen, offer feedback and provide new ideas to ensure there is a collaborative working environment. Phillip has a great way of multitasking and managing many projects, making sure that each project gets his attention and expert care.”

Nikki (Wilson) Pontius - Direct to Consumer Marketing Director, LeVecke Corporation

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